The terms
What you can offer, and when to raise it.
| Term | In your program | How to use it |
|---|---|---|
| As-Used inventory | Unsold inventory provided on a flexible basis. | Start here with a resort worried about commitment. |
| As-Used inventory: the pitch | Helps suppliers monetize excess occupancy without broadly discounting through public channels. | Use with any resort running deep public discounts. |
| As-Used inventory: when | Can be particularly effective during shoulder and low-demand periods. | Tie it to the resort's own soft weeks. |
| Guaranteed inventory | Commitment-based inventory arrangements. | For owners who want certainty before low season. |
| Guaranteed inventory: the pitch | Predictable revenue streams for the resort. | Lead with this for owner-operators and asset managers. |
| Guaranteed inventory: fit | Opportunity to supplement existing transient, wholesale, and tour operator business. | Reassure resorts tied to tour operators. |
| Opaque distribution | inventory is distributed exclusively through our password-protected member platform. | The answer to rate-parity and brand worries. |
| No public rate | No public rate visibility | Say this before any number. |
| Stay length | Seven-night stays | Fits resorts with kitchens and family units best. |
| Booking terms | Non-refundable reservations | Non-refundable stays lower the resort's cancellation risk. |
| Allotment | Inventory provided on an allotment basis | Agree on block size, room type by room type. |
| Season control | Return provisions that can be structured based on seasonality | Protects peak weeks; offer this early. |
| Net rate, off BAR / Best Available Rate | Static net rate model typically reflecting approximately 37-40% discount off BAR (exclusive of taxes) | Compare it with the resort's own public offers. |
| Member income | Average household income approximately $125,000 | Pair with the resort's ancillary spend goals. |
| Member homes | 95% homeownership | Signals a guest who can pay and return. |
| Second homes | 38% own a second home | Useful with villa and residence products. |
| Marketing | Interval absorbs significant marketing costs to drive bookings, reducing acquisition costs for participating resorts. | Contrast with OTA / Online Travel Agency commissions. |
| Guest spend | Properties consistently report strong ancillary spending due to the demographics of our membership base. | Point to spas, restaurants and tours. |